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Apple is raising prices for its music streaming service, Apple Music, for subscribers in the U.S. and other countries.
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Apple is raising prices for its music streaming service, Apple Music, for subscribers in the U.S. and other countries.
The individual plan for Apple Music will now cost $11.99 a month, up from $10.99.
“As a result of rising licensing costs, Apple Music is increasing its subscription price beginning today,” Apple said in a statement as the reason for the price increase.
The family plan for Apple Music is now $19.99, up from $16.99, while the student plan is $6.99, up from $5.99.
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In tandem, Apple also increased a number of tiers of its Apple One bundles, which include Apple Music.
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The individual plan is unchanged, and subscribers will continue to pay $19.95 a month. The price increase starts with the Family tier, now $27.95 (up from $25.95), and the Premier plan, now $39.95 (up from $37.95).
This is the first price increase for Apple Music since October 2022, when the individual plan rose by $1 from $9.99.
Apple Music’s monthly subscription price increase follows Spotify’s price increase earlier this year. Spotify raised the price of its Premium subscription from $11.99 to $12.99, so Apple’s offering is still cheaper at this rate.
Subscription services are raised from time to time, and in August 2025 Apple increased the price of Apple TV to $12.99, up from $9.99. Prior to that, Apple TV’s last subscription increase occurred in October 2023, when the service rose by $3. This price increase didn’t affect Apple One prices, which bundle services such as Apple TV, Apple Music, Apple Arcade, iCloud+, Apple Fitness+, and Apple News+ depending on the tier.
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Where is the iphone money and TV ad revenue going? Surely that can pay for a decrease in the music price? Still better than Spotify’s inferior serve at 12.99
I hate greed as much as anyone, but objectively, Apple Music is a freaking bargain.
Back in the day, I spent more on a single C.D.
We have access to literally millions of songs for the price of a Chipotle Burrito.
P.S. I’m happy to pay a teeny tiny little bit more if it goes to musicians and not to Cupertino warlords.
Odd that they claim rising licensing costs when artists are the only ones not making money.
Apple’s most recent earnings report (Q2 2026) delivered $111.2 billion in revenue and $29.6 billion in net profit. This impressive performance was fueled by record-breaking Services revenue of $31 billion.